
Challenge
Solution
The challenge was to capture the juice! showing that Cap’t Loui Seafood Boil is bringing bold flavors, big energy, and a whole lot of vibe to every new location across the U.S.
We captured the flavors with just the right mix of butter and spice. We shaped the creative direction and set the rhythm for a consistent visual style and distinctive tone of voice.





credit
Mai Prasertbodin


